Advanced Business Project

The purpose of the study is to contribute to the development of knowledge in one’s research field. It is necessary and valuable because it improves knowledge, improves the quality of learning, and helps the business succeed (Zarah, 2010). For some researchers, data sharing is essential to their research process (Edge Insights, 2015). There are many advantages to data sharing. Sharing data with the public and colleagues motivates researchers to better manage their data. Sharing naturally allows researchers to cooperate more and make discoveries through sharing. In other words, they can statistically re-analyse each other’s research results on specific research topics. However, despite these advantages, there are things researchers should be careful about. Examples include improper use of data or confidentiality of sensitive data. In addition, researchers may worry about the possibility that their data will not be recognised or that others will use it to gain a competitive advantage. However, creating good data sharing methods and comprehensive metadata can solve many of these problems (Why Share Your Data | U.S. Geological Survey, n.d.).

The second question is the difference between business and business research and basic research. Research is divided into basic research and applied research according to utility. Basic research is mainly focused on knowledge development for a complete understanding of certain natural phenomena in natural science. In other words, it is a purely theoretical study that adds knowledge to real knowledge and focuses on developing existing scientific knowledge. Conversely, applied research is a study for the real-life application of natural science and a practical approach aimed at providing solutions to specific problems and innovative technology development. It also provides solutions to business problems (Surbhi S, 2018).

Rigour is a term with the same meaning as control, which is used not only in daily life but also in research and science, and rigour in research means quality control. Research needs to be rigorous because it must be valid, reliable, and truthful, and can be generalised. Therefore, research should take an honest and unbiased approach along with rigour. Here, let’s find out how strictness can be applied in qualitative or quantitative research. Quantitative research maintains accuracy and follows a pre-designed plan, and since this type of research is objective, it is highly likely that objectivity will be maintained if accurate statistical tests are performed after repeating them several times.

On the other hand, most qualitative studies are not strictly bounded. Therefore, researchers evolve together with the research process because they have minimal control. In other words, researcher flexibility is required, which sometimes makes it difficult to comply with rigorous boundaries. Therefore, researchers focus more on reliability than rigour (Helping Research Writing for Student & Professional Researchers, 2020). Reliability and validity are important aspects of the study, and researchers argue that they are the same concept as the rigor of the study. If the researcher pays close attention to those aspects, objectivity can be maintained (Cypress, 2017). Research should be presented so that people who share it can easily recognise it to create reliability. To obtain this, there are strategies such as reflectance, member identification, peer inspection, and briefing (qnstux, 2020).

References:

Editage Insights. (2015). To share or not to share: What motivates researchers to share their data? [online] Available at: https://www.editage.com/insights/to-share-or-not-to-share-what-motivates-researchers-to-share-their-data.

Surbhi S (2018). Difference Between Basic and Applied Research (with Comparison Chart) – Key Differences. [online] Key Differences. Available at: https://keydifferences.com/difference-between-basic-and-applied-research.html.

 Usgs.gov. n.d. Why Share Your Data | U.S. Geological Survey. [online] Available at: <https://www.usgs.gov/data-management/why-share-your-data> [Accessed 19 January 2022].

Zarah, L. (2010). 7 Reasons Why Research Is Important. [online] Owlcation. Available at: https://owlcation.com/academia/Why-Research-is-Important-Within-and-Beyond-the-Academe.

Cypress, B.S. (2017). Rigor or reliability and validity in qualitative research: Perspectives, strategies, reconceptualization, and recommendations. Dimensions of Critical Care Nursing, [online] 36(4), pp.253–263. Available at: https://journals.lww.com/dccnjournal/FullText/2017/07000/Rigor_or_Reliability_and_Validity_in_Qualitative.6.aspx.

Helping Research writing for student & professional researchers. (2020). Rigor in a Research. [online] Available at: http://researcharticles.com/index.php/rigor-in-research/.

qnstux. (2020). A Guide to Qualitative Rigor in Research | Queens University Online. [online] Available at: https://online.queens.edu/resources/article/guide-to-qualitative-rigor-in-research/.

By Dasol Kim

I am a Concordia International University student who is also currently taking the Sociology with Criminology program at University of Essex.

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