External Environment of The Retail Market for Coffee & Snacks
1. Introduction Starbucks Corporation, an American company founded in 1971 in Seattle, WA, is a premier roaster, marketer and retailer of specialty coffee around world.
I am Jungyoun Lee, 43 years old and currently working for a semiconductor company in Korea. I obtained an MBA degree from the University of Chichester, combining knowledge and insight in management. I graduated from Concordia International University.
1. Introduction Starbucks Corporation, an American company founded in 1971 in Seattle, WA, is a premier roaster, marketer and retailer of specialty coffee around world.
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